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Lenovo on why ‘not marketing’ is the best way to market Legion at the Esports World Cup

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Esports Insider sat down with Alia Rosmini, Executive Director of Consumer Marketing, Global at Lenovo, and Karan Kapur, Global Marketing Head of Gaming at Lenovo, at the press conference for the Esports World Cup‘s opening ceremony to talk…

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Lenovo on why ‘not marketing’ is the best way to market Legion at the Esports World Cup
Esports Insider Jul 17, 13:35 UTC

Lenovo on why ‘not marketing’ is the best way to market Legion at the Esports World Cup

Esports Insider sat down with Alia Rosmini, Executive Director of Consumer Marketing, Global at Lenovo, and Karan Kapur, Global Marketing Head of Gaming at Lenovo, at the press conference for the Esports World Cup‘s opening ceremony to talk…

Lenovo on why “not marketing” is the best way to market Legion at the Esports World Cup
Esports Insider Jul 17, 13:35 UTC

Lenovo on why “not marketing” is the best way to market Legion at the Esports World Cup

Esports Insider sat down with Alia Rosmini, Executive Director of Consumer Marketing, Global at Lenovo, and Karan Kapur, Global Marketing Head of Gaming at Lenovo, at the press conference for the Esports World Cup‘s opening ceremony to talk…