Nintendo and Lego are expanding their partnership with a new product line arriving in 2027. The collaboration will introduce Super Mario-themed Lego minifigures, marking a significant step forward from the companies' initial joint venture. This marks the first time the two brands have created minifigure products together under their broader partnership.
The addition of minifigures represents an evolution of the existing Nintendo-Lego relationship, introducing iconic Mario characters in Lego's collectible figure format. The 2027 launch gives both companies time to develop a line that appeals to fans of both properties.
- Super Mario minifigures are coming to Lego sets in 2027, expanding beyond the brands' earlier collaborative efforts.
- The minifigure line represents a new product category for the Nintendo-Lego partnership.
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