Nintendo has maintained its commanding position in the US physical game market, accounting for 63% of new physical game sales so far this year according to tracking firm Circana. Sony trails in second place, though the exact breakdown between Nintendo's platforms - the original Switch and the newly released Switch 2 - remains undisclosed. The data underscores Nintendo's continued dominance in retail game sales, a market segment where the company has consistently outpaced competitors.
- Nintendo's physical sales share nearly doubles Sony's, highlighting the Switch's staying power in an increasingly digital market.
- The lack of clarity on Switch versus Switch 2 sales distribution leaves questions about the newer console's early performance.
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US: 63% of new physical games sold this year have been for Nintendo platforms
New sales data from Circana has revealed that Nintendo remains the crème de la crème for physical game sales in the United States with physical sales on Nintendo platforms accounting for 63% of physical video game sales. Sony is in second p…
63% of new physical games sold this year in the US have been on Nintendo platforms
As revealed by Circana, 63 percent of new physical games sold this year in the United States have been on Nintendo platforms. It’s unclear what the breakdown is between Nintendo Switch 2 and Switch. For those wondering, 32 percent of physic…